Juan Gonzales founded El Tecolote in 1970 due to the misrepresentation of Latinos in mainstream media, focusing on negative stereotypes over community issues.
News outlets' emphasis on hiring and using white sources limits Latino representation, perpetuating stereotypes and neglecting diverse coverage perspectives.
The former executive director of NAHJ, Alberto Mendoza, highlights the negative impact of media focusing on Latino criminals, calling for more accurate and diverse representation.
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