"The Nudge is the AI agent that runs your free time and lives in your text messages. It's a subscription that tells you what to do on the weekend, helps you plan it, and can book things for you."
"I remember bringing the team into our tiny basement office and telling them what I always say when @#$! hits the fan: 'Don't let a crisis go to waste.' Every catastrophe has opportunities if we can see them."
"We realized that our value prop was not 'we text you things to do in your city' but rather 'we help you live your best life.'"
The Nudge is an AI-driven service that proactively suggests and organizes activities for users based on their interests and local trends. It operates through text messages, providing itineraries, costs, and deadlines. The service aims to manage users' free time effectively. The CEO, John Peterson, faced challenges during COVID-19, prompting a pivot from simply suggesting activities to focusing on enhancing users' overall life experiences. This shift allowed the company to adapt and find new opportunities amidst adversity.
Read at Entrepreneur
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