'They're wrong': The Trade Desk CEO denies Roku rival rumor amid reports it's building a smart TV operating system
Briefly

You can see that in our partnership with Roku. That partnership, announced earlier this year, is a data deal giving The Trade Desk's advertisers the insights needed to deliver targeted ads to Roku viewers at just the right moment - hardly the sign of brewing tension.
We have to make certain that the supply chain of the open Internet is better than that of wall gardens. That's how Amazon became successful - Jeff Bezos was obsessed about supply chains.
Read at Digiday
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