Pinterest credits shoppability, AI investments for 'milestone' Q1
Briefly

Pinterest's 23% year-over-year revenue increase in Q1 of $740 million was attributed to investments in shoppability and AI, surpassing analyst estimates.
CEO Bill Ready highlighted that Pinterest's strong Q1 results and user growth, particularly with Gen Z users, mark a 'milestone quarter' for the platform.
Investments in AI and shoppability have significantly boosted advertiser returns and access to performance budgets, accelerating Pinterest's growth trajectory.
Ready emphasized Pinterest's focus on new product development and AI initiatives, like AI-powered collages, that enhance user experience and engagement.
Read at Marketing Dive
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