Havas Red Launches in Japan; APAC Travellers' Spend Surged Fivefold Fuelled by Olympics; The Trade Desk Developing Smart TV OS - ExchangeWire.com
Briefly

Havas Red has announced its expansion into Japan, aiming to enhance market-specific capabilities for both local and international clients, led by Masashi Kitaichi.
The Asia-Pacific spending surge during the Paris 2024 Olympics highlights a fivefold increase in cardholder spending on local businesses, with Australia leading at over a 100% rise.
The Trade Desk is developing its own smart TV operating system, promising device makers better revenue sharing options and user interface customisation compared to existing OS platforms.
Contactless payment usage surged, with over 80% of visitors to France opting for contactless methods, illustrating changing consumer preferences during travel.
Read at Exchangewire
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