Failure only occurs when the exit doesn't result in a favorable return to stakeholders. Between 75%-90% of startups fail due to reasons such as ineffective marketing.
Startup failure reasons include insufficient market research and inadequate understanding of the target audience's pain points. Knowing the market and customers is as crucial as initial funding.
Understanding customers' pain points can enhance marketing effectiveness by communicating value. Convincing customers that products address their needs is essential for success.
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