Discounts and promotions can drive sales during slow periods, but they can also turn customers into discount hunters. It’s crucial to implement strategies that not only boost sales but also enhance customer loyalty.
Identifying your promising customer segments for promotions is essential. According to Harvard Business Review, acquiring new customers is significantly more expensive than retaining existing ones, making it vital to focus on turning occasional customers into loyal ones.
[
Collection
]
[
|
...
]