TikTok Launches Fan Spotlight To Boost Music Promotions
Briefly

Fan Spotlight feature lets artists showcase up to five fan videos on their music tab, providing recognition and promotion for user-generated content.
This creates a promo cycle where fan videos receive artist recognition, leading to more engagement and content creation on the platform.
Integration with TikTok for music could attract more musicians to focus on the platform, pending licensing agreements and potential bans.
Billie Eilish, a UMG artist, faced music licensing issues with TikTok, highlighting the importance of resolving disputes for artist's visibility within the app.
Read at Social Media Today
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