The Ultimate Guide to GIFs: How to Create Them, When to Use Them and Why They're Essential for Every Marketer
Briefly

GIFs enhance communication across customer service, marketing emails, and social media channels. They are proven to boost engagement on platforms like Twitter. Various tools, such as Gifs.com and Giphy, allow users to easily create GIFs from videos or uploaded files. These tools offer editing features, including caption addition and duration control, making the GIF creation process user-friendly. Understanding when and where to use GIFs is also critical for maximizing their impact in marketing strategies.
GIFs significantly enhance engagement in marketing communications, utilized widely in emails, social media, and internal channels to create impactful messaging.
To create GIFs from videos, platforms like Gifs.com and Giphy provide intuitive tools for users to generate engaging visual content quickly and effectively.
Read at Buffer: All-you-need social media toolkit for small businesses
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