Welcome to the practice of 'shrinkflation' - the unsavory secret that's downsizing your go-to goods...a recent study found that nearly two in three people struggle to pay for their groceries due to rising prices and interest rates.
Although shrinkflation is not a new concept, social media is actively exposing the practice to a wider audience. Earlier this week, a viral post from Cookie Monster prompted a real response from the White House.
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