Stagwell Marketing Cloud appoints Elspeth Rollert as first CEO
Briefly

Years ago, Mark Penn, the chairman and CEO of Stagwell, was already [envisioning SMC] and championing through his words, actions and through funding Stagwell to build technology products throughout the different agencies. As we look to usher in the next evolution of SMC as we continue to grow, continue to lean into the explosion that is generative AI, this [seemed] a good time to bring in a CEO who is more focused on the day-to-day. But certainly by no means is Mark stepping off the gas on helping us and ushering in this new evolution of SMC as we continue to grow the products in the portfolio.
The annual competition is inspiring, and it's constructive to how we ultimately build better products. We're constantly having conversations with those f
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