One of the biggest bands on TikTok right now is Pavement, as we've collectively popped our Malkmussies enough to give the 90's indie band its first RIAA Gold certification.
"Harness Your Hopes", a B-side track, gained popularity on TikTok after being noticed by the Spotify algorithm, leading Pavement to commission a new music video directed by Alex Ross Perry.
People on TikTok have engaged with 'Harness Your Hopes' by creating dances, dissecting lyrics, and using the song for fashion-related content, showcasing the platform's diverse impact on musical engagement.
[
add
]
[
|
|
...
]