How CEO Visibility Shapes Your Company's Reputation | Entrepreneur
Briefly

The supercharged visibility of CEOs and other C-suite executives online plays a pivotal, if not essential, role in shaping brand perception and, by extension, brand perception and reputation.
When your CEO actively engages with audiences online, whether that's through social media, blogging, webinars or workplace videos, they essentially humanize your brand, lending a powerful human element that can lead to stronger connections with both current and potential customers.
Read at Entrepreneur
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