Embracing Humor in Your Writing: The Funny Side of Business : Social Media Examiner
Briefly

Humor can be a powerful marketing tool that increases brand awareness and customer loyalty, makes people feel good, boosts information recall, and creates a better rapport with readers, building trust and connection.
Using humor can help in customer service situations and has cognitive, social, and emotional benefits, despite initial fears about incorporating humor into marketing strategies.
Read at Social Media Examiner
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