Council Post: 15 Agency Leaders On The Important Business Functions They Outsource
Briefly

We outsource all of our public relations work. Successfully influencing public opinion through media coverage requires a specialized skill set... This approach has proven to be successful for us. - Dave Foster, AvreaFoster
We outsource cybersecurity to a specialized firm. Cybersecurity demands expert knowledge and constant attention that we just don't want to take away from our core business... By partnering with a dedicated firm, we can focus on what matters most to our clients. - Frederik Bussler, Bussler & Co
One area we happily outsource in our agency is robust Web design... it is far more beneficial for us to work with our Web development partners and keep our focus on building and executing marketing strategies. - Bernard May, National Positions
Read at Forbes
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