2 Lessons Learned From Plus-Sized Consumer Backlash For Forever 21
Briefly

Forever 21's commitment to the plus-sized community has been questioned after influencers highlighted significant availability issues, prompting an open response that highlights the brand's intent to improve inclusivity.
In a recent Instagram post, Forever 21 stated, 'Our goal is to create an inclusive space where everyone feels at home, regardless of size, gender, or race,' conveying their commitment to a diverse customer base.
Consumer feedback pointed out that having plus sizes in less than half of Forever 21’s stores is inadequate, leading to critiques about accessibility and offering of styles that cater to wider preferences.
Commenters emphasized the need for plus-sized clothing to be as stylish and varied as regular sizes, insisting on equal treatment in terms of design and placement within stores, urging Forever 21 for change.
Read at Forbes
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