Buried within the list of 100 available jobs for President Biden's 2024 campaign is a role dedicated to running 'content and meme pages,' highlighting a focus on engaging young voters through internet culture and modern campaigning strategies with a salary cap at $85,000 and minimal application requirements.
DeNora Getachew from DoSomething.org noted the lack of trust of Gen Z in political figures, suggesting that adapting the campaign's marketing to reach Gen Z could be more effective than expecting them to seek out traditional political messaging. She emphasized the necessity for the campaign to demonstrate an understanding of modern campaigning evolution to effectively engage with Gen Z and millennials.
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