It's the jolty, ebb and flowy creative process on full display, like a Murder She Wrote opening for design, because after all, the best creative inventions are often read like a comedic mystery.
With play at the helm of the sequence, the studio thought this would be accentuated with a multi-narrative approach that weaved together multiple scenes exploring creativity.
"Creators are pretty resilient; we try new things and push new ground, despite not always being in control of the outcome," Catharine shares.
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