Distorted Icons: Eastpak Unveils Avant-Garde Collaboration with AVAVAV - KALTBLUT Magazine
Briefly

The collaboration breathes new life into Eastpak's iconic designs by multiplying and remodelling them, resulting in avant-garde silhouettes punctuated by durability and whimsical details.
Captivated by its organic shape, AVAVAV's Creative Director Beate Karlsson envisioned an array of futuristic designs through deconstruction and artistic multiplication, yielding four distinct styles.
AVAVAV's Creative Director, Beate Karlsson, aimed to preserve Eastpak's essence while introducing new silhouettes by deconstructing and multiplying the Padded Pak'r backpack.
Eastpak, founded in 1952, and AVAVAV, founded in 2020, merge functionality and cutting-edge design in their collaborative collection, launching globally on June 4th, 2024.
Read at KALTBLUT Magazine
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