Samsung offers $50 off for those interested in potentially ordering a monitor, ahead of an unspecified 2024 launch, with a chance to win $5,000 in store credit.
The promotion covers a wide range of possible monitor options spanning different end-use cases, creating confusion by not specifying the type, price, or target audience of the monitors.
The initiative may be a data collection strategy to gauge customer interest but also reflects Samsung's belief in the excitement surrounding monitor purchases.
The campaign prompts anyone with a computer to consider pre-ordering a monitor without disclosing key details, making the approach unconventional and peculiar in the consumer electronics market.
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