Mark Farrell, director of Thayer Ventures, wants to be labeled as a 'small business owner' on the ballot, a misleading self-designation considering the company's success and $100 million capital in 2022.
Other candidates like Daniel Lurie and current officials London Breed, Aaron Peskin, and Ahsha Safaí opted for more accurate job titles such as 'nonprofit executive' or their current municipal positions.
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