Tailwind Cafe started the program to address the environmental scourge of disposable plastic foodware; the cafe quickly faced challenges and ultimately had to end the return program.
Customers were hesitant due to limited return locations, and technical issues like malfunctioning QR code readers added to the program's failure.
Seattle has encouraged businesses to offer reusable cups, with progress seen at local events; efforts to reduce single-use plastic consumption are ongoing.
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