"This bull ran for his life and fought as hard as he could for his freedom, as any human would if someone tried to send them to slaughter," says PETA Senior Director Danielle Katz. "PETA's billboard will remind everyone that they can honor his bravery and win freedom for all other animals—from bulls to birds—by keeping them off their plates."
PETA plans to erect a billboard along I-495 displaying the slogan 'Help Others Escape the Slaughterhouse: Please, Go Vegan.' This initiative is a direct response to the recent tragedy involving the bull.
While the police praised their officers for handling a tense situation, PETA condemned the actions leading to the bull's fatal outcome, emphasizing the horror faced by the animal before its death.
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