Short term issues like limiting energy costs (38%) and providing cost of living support (30%) are top concerns. Long term care costs (24%) and housing supply (18%) are also priorities.
Generational differences exist, with over 55s prioritizing long-term care costs and energy cost reduction, while 18-34s focus on getting onto the housing ladder. Seeking financial advice due to changes in Government, policy, or the economy is common (21%).
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