The highly anticipated third volume of The Dumbo Projection Project launches Thursday night, transforming the heart of Dumbo into one large art show, with video installations gracing the iconic Manhattan Bridge and along the Brooklyn-Queens Expressway.
McDonald's 'Animals On the Verge' can be seen on the Manhattan Bridge at Pearl Street, utilizing augmented reality to blend Google's 3D animals with hand-drawn elements, creating a mesmerizing experience for viewers.
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