"As we look ahead, we will continue to invest in these and other technologies that will shape the future. That includes artificial intelligence, where we continue to spend a tremendous amount of time and effort, and we're excited to share the details of our ongoing work in that space later this year," Cook said.
"Let me just say that I think there's a huge opportunity for Apple with generative AI and with AI, without getting into many more details or getting out ahead of myself," Cook said.
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