The FCC introduced a proposal to require political advertisers to disclose AI use in radio and TV ads. This transparency aims to inform consumers about the technology's utilization.
Regulations on AI use won't extend to streaming services. The FCC previously banned AI-generated voices in robocalls following the misuse of such technology in political communication.
Major political entities, including the Republican National Committee and Never Back Down super PAC, have utilized AI in ads, depicting scenarios leveraging AI-generated content to support their messaging.
The FCC's move is part of a larger attempt to regulate AI's role in political communication following instances of deceptive content that could mislead the public.
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