Can AI really be a creative co-pilot?
Briefly

As the gimmicky-side of AI loses the buzz, its power to enhance the creative process and complement human creativity without taking the wheel is increasingly recognized.
AI should be seen as the paintbrush, not the painter, working as a creative 'co-pilot' alongside humans for research, ideation, and boosting efficiency for creatives.
Rather than replacing humans, AI can empower them by handling repetitive tasks, maximizing experimentation, and enhancing creative workflows.
AI needs human intelligence, and there's a collective responsibility for balanced and thoughtful integration, with the human touch essential for innovation, authenticity, empathy, and true craft.
Read at Creative Bloq
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