If you Google 'guacamole,' there's a good chance your top result will be Lisa Bryan's recipe, titled 'Best Ever Guacamole (Fresh, Easy & Authentic),' which catapulted her to popularity.
Bryan, running the blog Downshiftology, achieved massive success through Google Search, but worries about AI displacing independent web publishers like her from top search rankings.
Bloggers like Bryan are mobilizing against AI's impact on search results, organizing lobbying efforts with companies like Raptive to raise concerns and protect their online visibility.
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