The rapidly evolving technology has already started to disrupt day-to-day activities in professional settings, and leaders at the forefront of the AI revolution have been clear about how they hope to implement systems like ChatGPT and Gemini into the mainstream workflow.
The more than 750 study participants were given real tasks, including "creative product innovation" assignments. The participants were instructed to use OpenAI tool GPT-4 to help them with tasks like pitching the shoe concepts to their boss.
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