Apple Is Walking a Marketing Tightrope with Apple Intelligence
Briefly

Apple's impending updates for iOS, iPadOS, and macOS highlight the company's inconsistent messaging regarding new features, particularly around Apple Intelligence, which remains unfulfilled.
Deferring OS features has become customary for Apple, yet the handling of Apple Intelligence denotes a shift - it's poised to be a foundational element that is still to be realized.
Read at Macstories
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