The Brooklyn location will be East Fork's first store outside the South, marking a significant expansion for the brand known for its popular ceramics like the 'everyday bowls' and chunky-rimmed items.
East Fork's limited-edition colorways have inspired a devoted following, with a resale market developing around their ceramics. The brand's commitment to transparency in pricing and operations has also been a key factor in its popularity.
East Fork has been strategically partnering with renowned names in the food and home decor industries, showcasing its adaptability and cross-industry appeal. Collaborations include Momofuku, Samin Nosrat, Diaspora Co., Fishwife, and Schoolhouse.