Lindsey Gamble3 days agoMarketingAmazon Adds Scheduling for Shoppable Videos - Lindsey GambleCreators can now schedule Shoppable Videos in advance, aligning content with key shopping events like Prime Day. [ more ]
GitHub3 weeks agoJavaScriptGitHub - james-a-rob/KodaStream: Interactive video tool for developersKodaStream provides an open-source solution to create interactive video experiences. The tool integrates shoppable videos, live streaming, and gamified content. User engagement is enhanced through synchronized time-based metadata. [ more ]
EMARKETER5 months agoSocial media marketingCooking is the most popular form of influencer content on social mediaCooking recipes are the most popular influencer-created content. Social media users prefer cooking/lifestyle content over tutorials/reviews. [ more ]
Lindsey Gamble7 months agoMarketingTikTok Is Testing a Feature That Will Make All Videos Shoppable - Lindsey GambleTikTok is adding a new feature that will make videos shoppable without the need for manual product tags. TikTok is following a similar path as Pinterest in making its platform shoppable, but must balance entertainment with shopping integrations. [ more ]