beehiiv Blog1 month agoDeliverabilityLeverage Email Marketing: Boost Your ROI with These StatsEmail marketing's ROI can be elusive to track accurately but has a high average return of $36 for every dollar spent in 2024. [ more ]
Forbes1 month agoMarketingCouncil Post: Hard Truths Every CMO Must FaceCMOs often struggle to prove the value of marketing efforts, necessitating a focus on translating marketing's impact into financial terms for increased staying power. [ more ]
Exchangewire1 month agoMarketingAmplified Intelligence Launches New Self-Serve Measurement ToolAgencies can optimize campaign effectiveness and ROI with self-service attention evaluation using the attentionPROVE® solution. [ more ]