#programmatic-vendors

[ follow ]
AdExchanger
4 weeks ago
Marketing tech

Google Rushes Into AI, Everywhere; Can't Teach A Young Watchdog Old Tricks | AdExchanger

Tech companies often rush AI products, leading to errors and lowered standards. Advertisers can become 'guinea pigs' testing new AI products. [ more ]
AdExchanger
2 weeks ago
Marketing tech

The Cannes Lions Roared As Usual, But The Ad Industry Needs More Than Talk | AdExchanger

The industry is now focusing on transparency, attention, and identity, with some driven by genuine improvement intentions and others by self-serving interests. [ more ]
[ Load more ]