#omnichannel-approach

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Entrepreneur
2 months ago
Marketing

3 Ways to Create Community Beyond Transactions in Experience-Driven Retail | Entrepreneur

Sephora and Sally Beauty's success is attributed to diversification and advanced technology solutions. [ more ]
Fast Company
4 months ago
Marketing

The future of email marketing lies in AI

Embracing innovative AI-backed email marketing can deliver personalized messaging that converts at scale. [ more ]
LogRocket Blog
5 months ago
Data science

Leader Spotlight: Leveraging data to understand buying behavior, with Chris Baltusnik - LogRocket Blog

Understanding customer journey is crucial for optimization. [ more ]
Modern Retail
6 months ago
Marketing

How advertisers are leveraging Roundel's best practices to maximize retail media spend

Consumers seek convenient and personalized shopping experiences.
Pairing on-site and off-site channels can significantly improve ROAS. [ more ]
LogRocket Blog
9 months ago
Growth hacking

A guide to crafting a compelling marketing plan (with template) - LogRocket Blog

A marketing plan is a structured guide for a company's marketing activities across a specific period.
A good marketing plan needs a clear timeline, breakdown of deliverables per channel and owner, focus on the target audience, and a clear value proposition. [ more ]
Copyblogger
2 months ago
Artificial intelligence

17 AI Content Tools You Need To Try

AI content tools can help scale marketing programs by generating various types of content and optimizing for different platforms. [ more ]
The Drum
3 months ago
Marketing

OOH advertising: What are the top 3 advantages of the out of home channel?

OOH advertising remains highly effective in building trust among modern audiences, especially in the current advertising landscape. [ more ]
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