#mass-email

#mass-email

Google will start rejecting non-compliant mass emails sent to Gmail users starting in April.

Bulk senders have until June 1 to implement one-click unsubscribe in all commercial, promotional emails. [ more ]

Starting in April, senders of mass emails to Gmail users will see message rejections unless they follow new guidelines.

Google will gradually increase the rejection rate for non-compliant email traffic and enforce the new rules in a gradual and progressive manner. [ more ]