Digiday
2 months agoMarketing
How Luminosity Gaming won over Kroger to get in to Super Smash Bros.
Luminosity Gaming is a key entry point to reach the Super Smash Bros. community due to Nintendo's lack of involvement in the competitive scene.
Luminosity hosted a $10,000 invitational tournament sponsored by Kroger, showcasing their ability to attract sponsors to Super Smash Bros. events. [ more ]