Social Media Today3 months agoMarketingTikTok Announces New Integration for Apple's SKAdNetwork Campaign Tracking ProcessTikTok implements SKAdNetwork for ad tracking TikTok offers a manual to explain SKAdNetwork [ more ]
Modern Retail4 months agoMarketingThree years after Apple's iOS 14 changes, brands find Meta advertising has stabilizedMeta has experienced a decline in revenue following Apple's iOS 14 update. Despite the initial impact, Meta's ad revenue has increased by 23% year-over-year. [ more ]