AdExchanger
5 months agoMarketing
Location Data Brokers, Beware The FTC; Advertising Lifts All Boats | AdExchanger
The FTC has issued a complaint against InMarket for failing to obtain consent before collecting consumer data.
If the FTC wins the case, InMarket may have to delete or anonymize collected data, create data privacy policies, and offer a way for users to withdraw consent or request data deletion. [ more ]