On Monday, the company unveiled both its Super Bowl 2026 commercial and a significant policy change: Starting soon, all delivery and service fees will be eliminated for restaurant orders exceeding $50. Grubhub says this is a permanent offering aimed at putting more money back in customers' pockets amid challenging economic times. The company notes that delivery and service fees on orders over $50 usually average about $13 per transaction across food delivery apps.
"Amazon Prime customers are a very engaged customer cohort," says Jamil Ghani, Amazon's worldwide vice president of Prime. More than nine out of 10 orders on Amazon.com or in the app are coming from Prime members returning to the order experience, the company says.