"Webtoon has made it easy for a new generation of fans to fall in love with comics," said Yongsoo Kim, CSO and head of Global Webtoon at Webtoon Entertainment.
Kreiz emphasized the significance of franchises stating, "We think it's ultimately about big brands, franchises, that move the market, with built-in fan bases. It's really hard to make a new brand from scratch." This insight highlights the strategic focus on leveraging existing properties for future endeavors.