#female-athletes

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#nike
Creative Bloq
2 months ago
Running

"A costume born of patriarchal forces": athletes slam 'sexist' Nike kit

Female athletes show resistance against skimpy uniform designs, demanding change in the sports industry. [ more ]
ESPN.com
2 months ago
Running

Nike notes uniform options amid sexism backlash

Nike offers U.S. women's track and field Olympians multiple uniform options after criticism of revealing and sexist designs. [ more ]
Creative Bloq
2 months ago
Running

"A costume born of patriarchal forces": athletes slam 'sexist' Nike kit

Female athletes show resistance against skimpy uniform designs, demanding change in the sports industry. [ more ]
ESPN.com
2 months ago
Running

Nike notes uniform options amid sexism backlash

Nike offers U.S. women's track and field Olympians multiple uniform options after criticism of revealing and sexist designs. [ more ]
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iRunFar
3 months ago
Running

Lululemon Athletes Push Limits at the 2024 FURTHER Women's Ultramarathon

The FURTHER ultramarathon involves lululemon's Global Ambassador Collective pushing for world records and personal bests.
The event aims to collect data on female performance factors while promoting new apparel and shoes. [ more ]
Digiday
3 months ago
Marketing

Vox Media, MilkPEP and Gale ink multi-million dollar media partnership to increase women's representation in sports

Partnership focuses on spotlighting female athletes
Integrated media promotion and content creation are key components of the campaign. [ more ]
BBC Sport
3 months ago
Soccer (FIFA)

'Slow' response to ACL issues criticised by MPs

Female footballers suffer ACL injuries due to unsuitable gear
Calls for better female-specific sports equipment [ more ]
www.theguardian.com
4 months ago
LGBT

Parkrun, trans athletes and fairness to women | Letters

Women are advocating for fairness in all sporting events, including parkrun.
Some female course records and age-grade records at parkrun are held by male runners who identify as female. [ more ]
Forbes
3 weeks ago
Marketing

KickGlass Marketing Playbook For Brands Investing In Women's Sports

The future of sports is female, with women's elite sports projected to generate $1 billion in revenue by 2024, driven by various revenue streams and new opportunities worldwide. [ more ]
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