#data-privacy-laws

#data-privacy-laws

Prioritizing first-party customer data in marketing campaigns

Challenges in collecting and utilizing first-party data due to data privacy laws and the cookieless future [ more ]

The American Privacy Rights Act aims to establish nationwide data security practices and hold companies accountable for protecting personal data.

The bill empowers the Federal Trade Commission to enforce legislation and requires large data holders to conduct privacy impact assessments regularly. [ more ]

Online ad industry now globally regulated like finance and health care.

Rising trend of comprehensive data privacy laws in US states, impacting online advertising compliance efforts. [ more ]

Ro Khanna opposes sweeping TikTok ban, advocates for enhancing data privacy laws.

Opponents of the bill cite concerns about free speech rights and impact on small businesses. [ more ]

Meta is pressuring European officials to crack down on the commercial spyware industry.

Meta disrupted Italian and Spanish firms violating data privacy laws by accessing devices and collecting data. [ more ]

EU investigating Google, Apple, Meta for antitrust violations

DMA shifts burden to companies to prove compliance and allows time for fixes before fines [ more ]

The industry is at a critical point in its digital evolution with the decline of the cookie and the emergence of data privacy laws.

The Privacy Sandbox and the deprecation of third-party cookies will significantly impact the advertising and media industry. [ more ]