#customer-communication

#customer-communication

To begin, I mapped out the situation to understand what both the user and organization aim to achieve. User intent: Return home (from local airport) Desired result: Get home with minimal delay and additional cost User goals: Know the resolution and next steps User's emotional states: Surprise, stress, and frustration Organization goals: Deliver bad news clearly while minimizing user frustration and maintaining trust in the brand.

Now, businesses of all sizes can use the same creative, setup flows and budgets in one central place. Once onboarded, businesses can upload their subscriber list and either manually select marketing messages as an additional placement, or use Advantage+, and our AI systems will then optimize budgets across placements to maximize performance.