fromMiami Herald1 day agoMarketingHow Aldi revamped its social media strategy - and why it's workingAldi shifted to a customer-first, trend-driven social media strategy that downplays price messaging to increase engagement, brand affinity, and sales.
fromwww.grocerydive.com2 days agoMarketingHow Aldi revamped its social media strategy and why it's workingAldi shifted social media from brand-focused price messaging to customer-centric, trend-driven, playful content to boost engagement and stand out among grocers.
fromwww.grocerydive.com2 days agoMarketingHow Aldi revamped its social media strategy and why it's working