#creator-management

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fromVariety
2 weeks ago

Digital Creator Firm Link Management Launches With Clients Including Danielle Walter, Chloe Holladay, Yolanda Diaz, Jalen Brown and More (EXCLUSIVE)

Brooke Meister and Alex Dochter have unveiled new digital creator talent firm Link Management, which reps digital creators including social media personality Danielle Walter, NFL Majorette and lifestyle creator Chloe Holladay, viral TikToker Yolanda Diaz, and "Love Island USA" Season 7 vet Jalen Brown. Link Management, which began operations in 2025, was created to "go beyond transactional brand deals and offer personalized, holistic representation that helps talent diversify revenue streams, strengthen personal brands and build sustainable, long-term careers."
Startup companies
#creator-economy
fromBusiness Insider
1 month ago
Marketing

MrBeast's former manager says the age of social-media superstars is fading

Algorithms tailoring content to individual interests make MrBeast-scale, cross-topic creator growth unlikely; niche creators can more reliably monetize loyal audiences.
fromBusiness Insider
2 months ago
Television

I attended a class for TV and movie pros looking to work in the creator economy. Here were my 5 key takeaways.

Experienced Hollywood professionals are seeking ways to pivot into the booming independent creator economy amid industry layoffs, cancellations, and production shifts.
fromwww.hollywoodreporter.com
3 months ago

How Much Do They Make?? These Reps Help Influencers' Bring in the Mega Revenue

Select Management Group These three managers have a knack for growing brands: In 2020, Arias orchestrated a partnership between Sarah Cheung and incubator Gloss Ventures to launch SACHEU Beauty. Berger sold TikToker Eli Rallo's fiction debut, I Hope Eden Reads This, which releases next month. Teng signed My Sister's Skin, two sisters who focus on mature skin, when they had just a few thousand followers. They now have over 100,000.
Marketing
E-Commerce
fromUsermag
6 months ago

Do content creators need managers?

Zack Honarvar believes creators should not have traditional managers and is repositioning his company into an entertainment studio.
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