#consumer-research

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fromFuturism
21 hours ago

OpenAI's Marketing Efforts Are Embarrassingly Ineffective, New Consumer Research Finds

Debuted during NFL Primetime, the ads are slated to run in the US and UK on traditional media - TV, streaming platforms, paid social, outdoor and influencer partnerships through the end of 2025. But underscoring the AI industry's formidable struggles with public perception, Adweek reports that themarketingresearch company System1 tested both theabove ads witha panel of US consumers - and the results were absolutelydismal.
Marketing
fromEntrepreneur
2 months ago

29-Year-Old's Side Hustle: $10k in 2 Days, 6 Figures a Month | Entrepreneur

I found inspiration during the pandemic, as olive bars in grocery stores shut down, and I was forced to get my olive fix from the traditional olive aisle.
E-Commerce
from24/7 Wall St.
3 months ago

The Top Cash-Back Card Searches In 2025 (so far) Reveals Some True Standouts

Cash-back credit cards are increasingly competitive, with offers up to 6% cash back, strong rewards incentives, and $0 annual fees, appealing to consumers actively searching for the best options.
E-Commerce
Venture
fromSilicon Canals
3 months ago

Copenhagen's GetWhy raises 17M to scale AI-powered consumer insights; eyes US expansion - Silicon Canals

GetWhy raises $20M in funding to expand its consumer research technology business, focusing on strengthening its presence in the U.S. market.
Podcast
fromRAIN News
3 months ago

Podcast consumers profiled in new study; YouTube leads but doesn't dominate

YouTube remains the leading platform for podcasts, with growing consumer interest in video content.
Marketing tech
fromRAIN News
4 months ago

In-car on-screen advertising: A story of cross-category lift

Visual ads in car radios significantly enhance brand awareness, consideration, and conversion for advertisers.
Everyday cooking
fromTasting Table
4 months ago

The Most Popular Kitchen Appliance Brand In The US Is Likely Sitting On Your Countertop - Tasting Table

KitchenAid is the most popular kitchen appliance brand, renowned for its quality and customer satisfaction.
Alternative transportation
fromLondon Business News | Londonlovesbusiness.com
5 months ago

Five-minute charging would see three quarters of people buy an electric car - London Business News | Londonlovesbusiness.com

72% of motorists would switch to an electric car with 250 miles of range from 5 minutes of charging.
Infrastructure investment is necessary for high-speed charging networks.
Potential buyers are interested in convenience similar to petrol vehicles.
Artificial intelligence
fromZDNET
5 months ago

Smarty Pants or Life-Hacker: What type of AI agent user are you?

Consumers seek AI agents that cater to their unique personality types to simplify decision-making and enhance daily life.
SOMA, SF
fromNew York Post
5 months ago

Why Saatva's top-rated mattresses and bed frames are totally worth the hype

Investing in a quality mattress is crucial for better sleep and overall well-being.
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