If you run or market a consulting firm, you already know email isn't just a channel - it's your relationship lifeline. Your prospects don't buy impulsively; they engage and evaluate your thought leadership, collaboration, and expertise for months. That's why email marketing for consulting firms differs from that of B2C or e-commerce companies. You manage long sales cycles, high-value deals, and multiple stakeholders.
Consulting firms may be less outspoken than tech CEOs, but they're staring down the same staffing problem as Silicon Valley after President Donald Trump introduced a $100,000 H-1B application fee last Friday.
The city's Park and Recreation Department is seeking new funding solutions to address a $700 million maintenance backlog while expanding parkland without adequate resources.