#competitive-marketing

[ follow ]
The Mercury News
1 month ago
NYC food

We have a new $5 fast food deal from Rally's

Checkers & Rally's offers a value meal with five items for $5, aiming to attract budget-conscious consumers. [ more ]
Creative Bloq
5 months ago
Marketing

First Pepsi, now KFC: why brands need to stop featuring competitors in their ads

Brands are incorporating rivals' products in ads, blurring lines between playful rivalry and counterproductive confusion.
Successful ads usually focus on the advertising brand, not the competitor, like previous examples from Pepsi and Burger King. [ more ]
Forbes
3 months ago
Marketing

Council Post: 18 Tips For Developing Effective Ads That Convert

Craft compelling call to actions and create memorable, emotional ads to stand out in a crowded digital market. [ more ]
[ Load more ]